Friday, 7 January 2011

Interesting comment about Marketing

I was just reading an article on ZeroHedge (I was looking into their recent interest in the Baltic Dry -- clearly I now have lots of time to make up elsewhere as a result, what with the number of, mostly inane, comments over there... :-\ ) and I stumbled across one interesting comment, that I thought was worthy of note. I'll simply paste it below:

by Sudden Debt
on Mon, 01/03/2011 - 14:45
#844830


That shart looks like Titanic just sunk.

Another bleak forecast:

Since a few years, I've been watching the jobmarket pretty close and I've seen to have noticed a small trend indicator of the economy.

The jobmarket to watch is actually Marketing & Communication. Whenever bad new was being reported, a few months before that, Marketing jobs went away. At arround newyear last year, there where suddenly about 3 times more job offerings in marketing in just a matter of months. And those grew untill the summer.

Now suddenly, the number of Marketing jobs has bottomed to near zero. Actually I've never seen it that bad.

The reason why I mention this is because Marketing uses a 1 year forecast model linked on investments and growth forecasts.

And now I tend to believe that this years investment plans are going to hit rock bottom and sales might be facing for impact.

Normally Marketing expenditures are between 2 & 5% of the turnover. 2 starting from BtoB and 5% for retail.

So if a company starts hiring agressivly on all channels, they might be upon something big.

If you hear rumors about sacking them, it's bad.

These job numbers are now even lower then 2008!


(From this ZH article)

5 comments:

thedeadfauvi said...
This comment has been removed by a blog administrator.
thedeadfauvi said...

DP,
you might think that I'm crazy. Ok, but not that crazy.Today I had an exchange online with someone. Here the link:
http://thetaildoesnotwagthedog.blogspot.com/2010/12/central-banks-dont-consider-it.html#comments
Shortly after my gmail account was closed upon. I've done nothing else, how could that be? Help, am I a terrorist now or what??? Have you ever heard of such cases?
And thanks for your last message - unfortunately now lost...as I now have a new email no google more for me, persona non grata? Ha!
Fauvi the old, the new

DP said...

I tried to reply to this via email (the comments come to my Gmail account setup on my phone, for convenience and to split it out from any non-blogging-related messages), but that failed because your new email address was masked by the system. I also note that I found both of these comments you left in the SPAM box of my Blogger account (I just un-SPAMmed them now).

However, here is what I tried to mail you, before I realised the message is unlikely to ever meet with you:

Quite an interesting rant show you put on there, Fauvi! ;-D Go you! :-)

I can see why perhaps you might have a little private conspiracy theory about this, given the nature of what you've stated.
However, I'm sure it's a coincidence.

In your shoes, I would probably contact Google to ask for your password to be reset and restore access for you.
They will at least tell you WHY they can't, if they can't...

Prost!

DP said...

BTW: I can forward the lost message thread to your new email, if you let me know it? ;-)

thedeadfauvi said...

DP,
you might think that I'm crazy. Ok, but not that crazy.Today I had an exchange online with someone. Here the link:
http://thetaildoesnotwagthedog.blogspot.com/2010/12/central-banks-dont-consider-it.html#comments
Shortly after my gmail account was closed upon. I've done nothing else, how could that be? Help, am I a terrorist now or what??? Have you ever heard of such cases?
And thanks for your last message - unfortunately now lost...as I now have a new email no google more for me, persona non grata? Ha!
Fauvi the old, the new

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